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Mountains and ocean with whitewashed exterior of Son Bunyola in foreground
Pool with sea views surrounded by sun loungers through the branches of a tree

Son Bunyola

Mallorca
Mountains and ocean with whitewashed exterior of Son Bunyola in foreground
Son Bunyola

Son Bunyola

Mallorca
Pool with sea views surrounded by sun loungers through the branches of a tree
Spain

Conservation and sustainability are at the very heart of Richard Branson’s 1,300-acre private estate – a 16th-century finca meticulously restored to honour its heritage on the Mallorcan northwest coast. 

Spain

Conservation and sustainability are at the very heart of Richard Branson’s 1,300-acre private estate – a 16th-century finca meticulously restored to honour its heritage on the Mallorcan northwest coast. 

Where the Tramuntana mountains dip their toes into the sea lies the definition of ‘labour of love’. Decades are what it took to restore the whitewashed walls of Son Bunyola and the precious features that lie in wait behind them.

Now, 27 bedrooms and three standalone villas sit alongside two locally minded restaurants, Flamenco-fuelled Spanish nights, and a pool that looks out to where the estate meets the ocean. Rightfully romanticising the Mallorcan good life, so much so that any thoughts of home drift away on the cooling breeze. 

Blue and white striped hammock between two trees in front of stone building
Sa Terra Rotja Villa
Travel notes
  • 27 rooms; 3 4- to 5-bedroom villas
  • The pebble beach is a 20-minute walk downhill with buggies available; beach accessories can be hired
  • The estate has 12 beehives and hopes to produce its own olive oil and wine by 2026
  • As well as dining in-resort, an evening spent at a family-run restaurant in Son Tomas is highly encouraged
  • Palma airport is a 40-minute drive away
  • Top tip: twin Son Bunyola with a coastal property for an idyllic Mallorcan itinerary
  • 27 rooms; 3 4- to 5-bedroom villas
  • The pebble beach is a 20-minute walk downhill with buggies available; beach accessories can be hired
  • The estate has 12 beehives and hopes to produce its own olive oil and wine by 2026
  • As well as dining in-resort, an evening spent at a family-run restaurant in Son Tomas is highly encouraged
  • Palma airport is a 40-minute drive away
  • Top tip: twin Son Bunyola with a coastal property for an idyllic Mallorcan itinerary
Pricing
We customise every trip to you and our quotes are bespoke.

A sense of
place

Surrounded by land carrying the coveted UNESCO World Heritage title, expectations for Son Bunyola are already set high. That doesn’t go to its head though; the sense of home-away-from-home is palpable. The lack of a formal reception gives the air of entering a friend’s abode, with the only hint that this place isn’t a residence being the friendly and smiling staff.

They don’t linger unnecessarily though, leaving the feeling of intimate isolation to grow. Coming to an unspoilt crescendo during a clear dusk on the sunbed-free beach, while watching the blanket of stars join the lights of Barcelona in the far distance. 

Its essence...

RENEWED
SENSITIVE
TRADITIONAL

In pursuit of...

Sa Terra Rotja Master Suite with seats facing open window
… starring in a Mallorcan masterpiece.

Swinging open the doors to one of the terraces, it’s easy to get lost in the narrative of island authenticity. Rooms are bejewelled in local artisanal pieces and little surprise gifts are left on the duvets – love letters in the form of traditional slippers to midnight snacks. Strolls around the grounds set the scene with relics like an old olive press, a restored staircase and a medieval defence tower. Plus, there are plenty of little nooks and pretty dining spots.  

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    Wake up
    here

    Maintaining the charm of the original building is paramount, so rooms are dictated by the space. Named after endemic flora and fauna, all are completely unique depending on where in the property they sit. We mean it when we say there’s no ‘best suite’; just ask the staff and even they won’t have a clear favourite. Some maintain original features, some stretch over three different floors, and some make the most of their plum positioning. Like the Tower Suites nestled in the turrets in the main building; where occupants are usually found on the 360-degree rooftop terraces switching up their views like the hands of a clock.

On location

Main terrace loungers with blue and white umbrellas and mountains in the background

A boutique hotel by nature means that things to do here are preciously boutique in offering. The spa is quaint, with just two treatment rooms that allow for uber-personalised treatments (think tailored background music and scent). The sun loungers that dot the gardens and poolside also come with buttons for service so it's easy to lose a few hours to snoozing or a good book. However, the lack of grand distractions in-resort is a testament to the adventures outside. This part of the island is known for having some of the best cycling and hiking trails in Europe. But the real treat is open to all in the form of historical hikes with local guide, Martin, who’s ready to tell tales of the island’s legacy.

Rightfully romanticising the Mallorcan good life, so much so that any thoughts of home drift away on the cooling breeze.

A Carrier
curation

To carry on the feeling of nostalgia that Son Bunyola does so well, a trip to the agricultural estate of Son Moragues is essential. Explore the farmland that is most famous for its olive oil (though the jam is an unsung hero) before being led to a secret garden. Its centrepiece a small lake that hosts a home-grown picnic on its banks, accompanied by an olive oil sommelier to explain how fruit from the estate’s 100-year-old trees turns into their renowned liquid gold.  

Bottles lined up behind Sa Terrassa Restaurant Bar
Sa Terra Rotja villa exterior and pool
Villa outdoor lounge area with rattan seating and foliage
Destination essentials
  • May - Sep
    HIGH
  • Oct & Apr
    SHOULDER
  • Nov - Mar
    LOW
SEASON
  • 2hrs 15min
    LGW - PMI
FLIGHT
  • 40min
    BY ROAD
TRANSFER
Get in touch your way…
We customise every trip to you and our quotes are bespoke. We’re here to offer advice, recommendations and answer your questions.

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